7.18 €
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1 carton - 10 packs
200 filtered cigarettes
Box - Flip-Top
Tar - 7mg
Nicotine - 0.6mg
Made in Eastern Europe
Lark Special Milds Packaging:
Interview of Japanese smokers
Reactions to Lark Special Milds in the Rounded-Edge Pack
Smoker Imagery (cont'd)
Verbatim comments regarding the image of the Lark Special Milds smoker are appended below.
«White-collar salaried workers/hard-working businessmen/ salaried workers working in first-class industries» (All segments)
«Those in sales-related businesses» (LM, CY)
«People who have status within their companies/young executives» (LY, LO, CY)
«Company presidents/young entrepreneurs» (LM, CY, CM, CO)
«Those working in the mass media/at a TV station» (LO, CM, CO)
«Apparel designers/those in the fashion world» (LY, CM)
«Students/active urban students» (LY, LM, CY, CO)
«A broad range of people, everywhere from salaried workers to those working on construction sites» (CM)
«Light, active people» (LM, LO)
«Those who follow the styles or trends/those who put on airs» (CY, CO)
«Nouveau-riche real estate agents/the sedate rich» (CY.LY)
«Curiosity-seekers/those who smoke whatever is the in thing» (LY, CY)
«Those just starting to smoke» (LM)
«Amicable types/not aggressive types» (LO, CO)
«Those who are aggressive and like to stand out/those who stand on their own two feet» (LY, CO)
«Those who are concerned about their health/salaried workers who go jogging» (LO, CY)
«Bright (cheerful) sportsmen» (LY)
«People living in urban condominiums/singles/those who work, but play harder» (LM, CY, CM, CO)
Note:
LY - Lark smokers (Lark KS, Lark Milds and Lark Super Lights) aged 20 to 24
LM - Lark smokers (Lark KS, Lark Milds and Lark Super Lights) aged 25 to 29
LO - Lark smokers (Lark KS, Lark Milds and Lark Super Lights) aged 30 to 34
CY - Competitive brand smokers (Marlboro Red KS, Lucky Strike CF, Kent Milds, Kent Special Milds, Mild Seven, Mild Seven Lights, Seven Stars, Cabin Mild KS) aged 20 to 24
CM - Competitive brand smokers (Marlboro Red KS, Lucky Strike CF, Kent Milds, Merit Lights, Mild Seven, Mild Seven Lights, Caster Mild, Seven Stars, Cabin Mild KS) aged 25 to 29
CO - Competitive brand smokers (Kent Milds, Kent Special Milds, Merit Lights, Mild Seven, Mild Seven Lights, Caster Mild, Cabin Mild KS) aged 30 to 34
It is very convenient to buy Marlboro Red cigarettes in our online cigarette store at cheapest prices.
This Product was added to our catalogue on Thursday, 25 December 2008.
