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1 carton - 10 packs
200 filtered cigarettes
Box - Flip-Top
Tar - 7mg
Nicotine - 0.5mg
Made in Eastern Europe
Marlboro Cigarettes: Brand image
Interview of Japanese smokers
Respondents thought that the Marlboro Red brand had a masculine image.
Positive images:
• Cowboy
- cowboy hat/the West/horses/steers/rough/rope
• Masculine
• Wild/rough/tough/bad Free
- a life not bound by companies and society
• Having conviction
- follow the path you believe in
• Confident
• 'Cool'
- elegant, even though he's older
• Individualistic
• American-like, American (person)
• Foreign-like
• Famous, major in the world
• Successful
• Motorbike (confused with Lucky Strike)
- Harley-Davidson/leather jacket/boots
• F1
- cars/race/racers/MacLaren
• Contemporary
• Feeling of speed
• Sophisticated
- leading-edge technology/the exclusive world of people with ability
- sophisticated package design
If you want to buy Marlboro Red cigarettes online, you can purchase them in our online cigarette store.
This Product was added to our catalogue on Tuesday, 23 December 2008.
