Level
Marlboro Lights: Rational Assets
Cigarette Brand Imagery
Interview of East Asian smokers (Hong Kong, Japan, South Korea, Taiwan).
Regular smokers of Marlboro Red, Marlboro Lights, Salem and Kent were interviewed.
Attractive pack
Good tobacco
Good filter
Healthy/low tar
Smooth
Mild
And also...
More refreshing
Light taste
But also...
Poor taste
Pack unattractive/outdated
Pack "too white"
It is very convenient to buy Marlboro Lights cigarettes in our online cigarette store at cheapest prices.
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- Level Filter
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1 carton - 10 packs
200 filtered cigarettes
Box - Flip-Top
Tar - 12mg
Nicotine - 0.8mg
Made in Eastern Europe - 10.34 €
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- Level Lights
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1 carton - 10 packs
200 filtered cigarettes
Box - Flip-Top
Tar - 8mg
Nicotine - 0.6mg
Made in Eastern Europe - 10.34 €
